Masterblaster Internet Masterminds of South FLA: 2011

Saturday, November 12, 2011

PubCon Day 3

Hi Guys, Day 3 was my best day for some reason. I meet some guys during classes and break outs and they gave me some great ideas. Also, I meet a guys who runs hotel website and when I meet him 5 years ago, he was fairly small. When I meet him at the show, he was surrounded by 10 guys. He now has 55 employees and grossed about 40 million, pretty impressive. His site is http://www.airporthotelguide.com/

Here are the notes from Day 3.

Link Juice

You need to find high quality links - Remember now is quality not quantity

Prospecting to find links

Find related industry

Try to find links that no one has

Great suggestion was to put your main key word in google. Then click search, then if you click on left side, more related search. You will get a list of related words. Remember you can look on page 1, 2, 3 for other sites to build relationships with.
Also on google

KW+Blogs
KW+Directory
KW+Twitter
KW+news
KW+retailer
KW+schools

You want to find Quality Sites - Related
You want to find sites that your competition does not link to.
Try not to use Forums and Directories for back links.
Quality Check the site you want to link to:

Page Rank or MozScore

Make this a science - Make spread sheet of the sites you are contacting

Prep for Email campaign

Do you best to find email to contact
Budget to get the business - pay them, gift cards, barter
Make email templates
1st email

Marketing director, webmaster
Check contact page, whois, form

Follow up email

Goal to talk on phone

make a relationship / rapport

Follow up
Negotiation for link placement
Remember your site is a resource
If you have the budget, you can pay$$ for advertising on a site.

If you offer to buy ad placement, you have chance also to meet them and build rapport with site owners. A chance to post your content.

Be direct, email them that you want to have the link from their site.
Link Buying is a No/No
Goal is Natural link approach

Scale
Natural
Wisely

How to use, Reviews, Posts

Competitive Intel

What kind of links are coming to your site, to your content, your blog?
Brute Force is dead - Don't buy links
Quality of Links - Less is more, Building relationship
Cloudlet tool - Not sure what this does
Give people a reason to share your material to others - You need to have good content!!
Build out your content with Wordpress
Try your best to build your content to go out virally - Youtube
Make sure you content deals with the Seasons, Spring, Summer, Christmas
Content has long life
Info graphic is big (read more)
Blogs, social promotion
Case Studies
Blogs that can write for you.

Link Attraction vs Link Building

Creating Interesting Content attracts links

Blogs
Ebooks
Podcast
Webcast
White paper
Enews
case studies
infographic
contest

Keep Hitting Singles and you will get noticed

Videos
interviews
free ebooks attracts
infographics
contest

Solid Blog Post Attracts Links

Use Google tools to find content ideas
Yahoo Answers is a good place to find content ideas
Build out list for content
Build your content on Longtail Key Words
Your titles are critical
You must promote your content

A top blog to look at Cup and Cashmere
Also, Beef Jerky Reviews

Does your blog show up in Mobile?

Creating Direct Ad Campaigns for you Site

Approach for Direct Ads

Your Readers could be possible advertisers

Cut out google ad Sense and do it on your own
Set Up Media Kit

Need help Go to ProBlogger

Cold Call is your best bet with prospecting
More information on a Media Kit

Tools

Site Review of DolphinWorld

Take Out Google Ad Sense ads the 250X250 - hurting my SEO
Simplify my footer links, one line, only the basics, About me, Privacy, Terms and Conditions, contact us
Make the Site more relevent
Ad some customer Quotes and Responses
More photos
my Secured Certificate is not working properly
My tabs did not work one of the browsers
All the panelist said I need to switch the site over to wordpress

One panalest said to use Thesis Themes Layover
Another panelist told me to get coder to make a hand coded template. She said it is safer and better because of Hacker are really attacting wordpress site. It is easy for hackers to get in.

She recommended a guy, named Thomas Vasquez, psd2wordpress.com

One panelist said to make sure to get a wordpress host to keep from being hacked and they update word press automatically. She recommended page.ly

Check out Zappos Footer
Build more trust

How to build compelling Contest for your website

Use Wild Fire to set up contest campaign

Easy to Use
Monitize
She recommended sweepstakes because it was easier. Give away $250 plus product. Not an IPAD, everyone is giving away Ipad.
Make sure you know the costs/benefits

Contest will help you know your customers
Make sure you are clear on the rules to enter

You can not make them facebook like you
You can say though, they need to facebook like you to win!

Help with Designs for your banners, 99designs
Use your existing customers to help evangelize your business - These contest will help.

Existing customers might get a bonus entry

Tool -- Shortstack to help build custom facebook pages to maximize the contest
Custom emails for the contest
You should have contest 1 X a month.
The bigger the offer the more buzz!! $500 up works.

Well that is it. I hope this helps you guys!!
God Bless,
John

Friday, November 11, 2011

Pubcon Day 2

Today was a little harder to pick up information because I was really tired but hopefully this will make sense.

Matt Cutts from Google
SEO = Marketing
SEO - Coaching SEO is becoming more about human Nature.

Only Consistence is Change
Change is going to Benefit you
SEO 2010 big issue was hacked sites getting rid of them
SEO 2011 Getting rid of Low Quality Sites (panda update)
Communication with Google now is easier through webmaster tools. You can now ask google why you were booted.
Long Term Google

Mobile = Computer
Social / Twitter Facebook and Open Web
Local Search

Closer View - Better Page understanding
Google Bot will crawl facebook
Google looks for the content above the fold
If you have an ad above the fold this could be a problem
Search will become more personal
Google + Biz

Toyota Business Page with Google + Check it out

Communication and transparency for your software
Things to do

Webmaster tools

In webmaster tools sign up for email alerts
Fat Ping when you publish something new

Subscribe to

Q&A from Audience

Trust is big thing for Google
Now the search results is in SSL format. So when you go to google.com, it is https not http anymore. They did this for security reason but there was grumbling that some key word data is lost now.
Search is more personal
Download data from webmaster tools and use it.
Press releases and duplicate content - They know about it.
Is the author high quality - they look for that
Backlinks are quality not quantity

with the Panda update, they look at links and see which links are good and which are bad

Look at your top landing pages and see how they do on webmaster tools
Top queries - look at this
You will know you have a high quality site if you are willing to send your child to it.

Personal - Meet this guy VegasVIP.com -- Personal to look at site

Conversion Class

Plan where to Start
Implement Operation - Using a framework for the change
Improve interaction - what to change?
Follow a methodology

Trust
Visitor
Incentives
Fears and uncertainties
Buying

Do this for Homepage, all listing, detail pages, and send away
Urgency to act
Do your best to take the pain away from the guest.
Overture -- Tool
Instead of checking Title, buttons, and Graphics, you need to change the lay out around to see what gets the best results.

Hip Monk check out site for Travel

Mobile Search

95% of mobile search is done on google search
People want Immediacy and Location
53% on Mobile purchase
Touch to call from the screen
Ask what device - PC / Mobile

Feature phones
Smart phones

Make sure site is touch friendly

Tablets

These results are similar to PC

Firefox has a tool to see website on different phones/devices - Add on
Mobi Ready another tester
m.dot goes to feature phones
smart phones and tablets get same URL

Mobile Apps vs Web

The money is the question
Built in HTML5
Some apps to look at mint.com, find a place to stay
Design is law , Bad user experience and loose customer. No 2nd chance.
The consumer

the mobile phone is to help drive conversion
70% of mobile use is for research
A sale on mobile is usually within 1 hour.

The big sector on mobile.

Travel
Coupons
Mobile apps

Keep these simple
Deliver to the consumer

Mobile website

Streamline user experience
Optimize for all devices
test on all devices

Mobile Marketing

SMS/Texting
Email
QR Codes
Coupons
Mobile Apps

Google started Android just to be able to get data from mobile users.

Best of the Web

Site Redesign

Slide Share is where a lot of slides from the show will be

Preparation
Communication

Goals

Prioritze
1st, 2nd, 3rd

Analysis

Site performance
URL Structure
Navigation

Design for User and for Google Bot
Schema-Creator -- Tool

Info Gathering

Conversion by Key Word
Conversion by Country/Launguage
Top Converting Landing Pages
Low converting landing pages
Engagement Blogs / Posts
Underperforming content - Exiting, bounce rates
Revenue Generator - Key Words and Content
Goal Abandonment
Slow Page loads

Design

Keep a before and after for testing

Testing

So you can test new design
To test your site - Usertesting.com a great tool!!
conceptfeedback.com
Silverbackapp.com
Loop11
Speed of your site GTmetrix

Participation

Benchmarking
Google analytics annotation tool
raven tools event manager
detailed spreedsheet with roles

Launch

Engagement metrics

Tracking

Check for broken Links -

Tool Screamfrog.com

Process for Online Search and Social

People find out

Desires
Needs
Tasks

Process and framework

Seobook
Audience Demographic

Go to Fan Page
Yahoo Clues
Google insights

Page by Page mapping
Depth of Navigation
Categories and internal linking
Themed verticals

Silos - Keep like things together

URL directory structure - Page titles and keepwords

Understand your audience behavior

Group brainstorm
Ease the users pain

Content Creation

Make a plan

Making things Social

Twitter Loves Questions - Why? What? When?
Start asking questions
/Blog Post Title Length - shorter titles get more tweets
Link dex
Blog links to interesting events
Email is still great way for social

Inspire Trust

content
media
awards and certificates
association

Authors creditability

Authors Bios
Authors accomplishments

Authoritative site

Where your peers to go to
Where content is king
Syndication and guest posting

Getting More Links
Not sure where this came up but really cool tool for content -- Textbroker.com

To get links here are some unique ideas
Buy Websites and you can place your links on these web sites

Go to Flippa.com to buy sites

If you can, buy your competition sites
Do a key word search on your topic and look on page 2 and 3 make an offer to buy the site.

When buying a site and if the alexa score is not 300,000 or less, then don't buy.
page rank does not mean much

Forum for links
Site buy price. Look at how many back links the site has and offer $10 per back link.

Some person items

Look at my link directory and prune it
Get ride of bad links
Get ride of links that are not recipricating
Get ride of bad pages

Wow, Finish this day. Will do notes on day 3. I found day 3 was better than 2.
God Bless,
John

Thursday, November 10, 2011

Pubcon Day 1

Hey Guys,
I am Las Vegas at the Pubcon Show and I arrived late for the first class today. I flew in from MIA at 7am and arrived here in Vegas at 9:30am.

I did tons of writing but a lot of the notes won't make sense but do your best to pick out the best information.

Social Media Signals - arrive late for this one.

Make sure you get the Plus 1 button on your site. Have your employees and friends click it. It will help your rankings.
The Fundamentals are still strong for SEO - Link Building and Content Development for now.
Target groups in Facebook and work the groups.
For twitter -- Low followers = Less influence for the search engines
For Twitter - Stay away for 1:1 ratio = Following : followers
Low quality Like from facebook are "No Good"
Google Plus now has business profiles - Sign up fast!! Business names will go fast.

Advanced SEO

If you can, sign up for Google Places and Bing Local
Don't use the same Anchor Text for Key Words, mix it up.
Google is moving from Page Quality to Site Quality. So if you have pages that are not ranking or old pages, you need to put "no follow tags" on them. Those old pages can kill you !!
Size and Site as a whole now!

Total pages indexed
Total organic landing pages
Ratio of Total Pages Indexed to Total Deep Links

Look at Duplicate Content - Change or get rid of these pages

Use your Google webmaster Tools to help you with this

It is better to use "No Index" than "No Follow"
Human Engagement is big now - Facebook , Twitter, your site

Google bought Post Rank for a reason

Build Consistent engagement signals with in your content
Develop links from pages/domains with consistent engagement signals.
Backlink diversity anchor text strategy. Focus on a natural footprint.
Synonym and rotate different phrases.
Backlinks with partial matches, company name, generic phases.
Try Google Search bar and type in the words phase you want and see what the drop down shows from google and use those words for the back links.

Hot Topic and Trends

Get your Links in PDF. Google really like PDF for your ranking. Have the PDF on your site somewhere.
Tools to use

Make sure you take your low ranking or pages that you don't want index and use the no follow tag within the site. Check out how to install
Make sure to put your links in your Youtube Description and any Wiki Post. This will help.
You Tube - Are you tracking your youtube search Ranking?

Tool - Voot.net

Tim Ash Conversion Clinic

Continuity with your site

Make sure to put the Google Plus 1 and Face like Button on all confirmation pages

Try your best to Engage the viewer!
Simplify your site
Verify difficult operations on your site and fix.
The best kind of commitment from reader

Voluntary - Can not be cooerced
very Public
Small Steps and get bigger commitment later

Tool to know your customer and get them engaged BT Buckets --FREE
Make Sharing easy on your site, always look how to make it easier

. Facebook likes
Tweets
How can a guest write a review
Rating a product or service
Clicking through to another page

For me, Amtrak
Go wide and measure everything

# of Facebook Fans
Total # of social engagements
# of Likes

Humanized the experience

Huge growth in realistic and interactive websites
Video
Site to look at Net Nanny

Demonstrate social proof - We have over 10,000 fans

Pandora
It always too go have many because it tells there are a lot of people just like me.

Find a way to recycle your content
One column of your website has to be your trust column, how long in business, BBB

should be on the right side of your page

Tool to where people would go on on your site, Attention Wizard

Well this is Day 1, lot of information.
God Bless,
John

SiteTuner for to help with Conversion

Wednesday, November 2, 2011

Change Title Tag and Beware the Google Change

I had changed my title tag in my main website, www.dolphinworld.org, and did not think I would suffer that much with Google. Boy was I wrong, I was #1 and #2 for my major key words and now I am #8 - #12 and the phones and emails have stopped.

dolphin swim
swim with dolphin
swim with the dolphin

Darn, it hurts but I know it will go up again, I have the faith. So the lesson is, be careful if you change your title tags and know your ranking may be affected.
God Bless,
John

Sunday, October 23, 2011

Google Plus 1

Hey Guys,

I went to an exciting Seminar and learned about Google's plus one and or you can call it google plus.

Its google attempt to get social and I think from this seminar they have found it. I know my friend Curtis is already involved with it but I have yet to sign up.

From this seminar, I kind of see the importance of social more and more. Social, Facebook, Twitter, and Google Plus, there will be a tie in with your social activity and search and from this speaker, she said it is the goal of the search engines, google and bing, is to tie it all together.

Here are my notes

Bulleyes Marketing was the speaker

    Filling up your circle
        In google plus your goal is to fill up your social circles. You can split your circles from personal and business
    Export your linkin contact Gmail ACcount
        This is a way to import your contact from Linkin to the google plus account. I think you put it in tab delimited file and them import to google.
    Go to Google +
        Go to Google plus and sign up today!!
    Put your friends in the proper circles
        As I mention there will be circles to be in
    Drag Everyon to your circle
        once you have your contacts, you can drag you contact to proper category folder, personal / Business
    Drag one contact at a time to your folders
    They must add your back for them to see your updates
        In order to see your contact, the person you adding must add you too to google plus.
    Personalized Search Result
        Google is going to let you personalize your search results with the google plus. This is where google is going!!
        Look at the organic listing on google right now. You will see the +1 buttons on every listing. Google wants you to click the +1
    Social Search Intergration
    Dominate your time on the web
    Bringing everything together under google + like blogger , google docs
    Check out Ford - They have a googel + biz account - Right now you can not get a biz account
    google + is heavy in analytics
    Add the +1 Button to your page
    Click the +1 Button on the google search
    Go to Webmaster Tools to get a +1 button
    Tell People to +1 you
    Run a +1 campaign - Email and ask people to click it
    only 14% of sales from ads - 78% comes from trust / recommendations
    need for speed - Twitter is important
    Search on Twitter
    Google = twitter
        What this means, if you get your URL listed by someone tweeting about you, google looks for this.
    Bing = facebook
        What this means, Bing is looking for your friend on facebook. You can see this now on Bing, very cool.
    Linkin = Twitter
    there is power in social network
    more followers more power
    Search results will be different for each person
    Social Media
        Optimize Facebook update
        Optimize photos on Facebook and twitter
        Optimize youtube & flickr photos
        Optimize Blog Post
        optimize tweets - use hash tags-- I don't know how to use hash tag too well. If anyone has more information on this. I would like to know about it.

I hope this helps you get more involved with Google Plus. If you guys can help me out, go to my www.dolphinworld.org and go to the right column and click the facebook like and / or +1 button. Thanks!!
God Bless,
John
swim with dolphins cancun

Tuesday, August 30, 2011

Conversion for your Webpage

Hi Guys,

I hope this helps you guys. If you have traffic, start working on conversion. Use google optimizer to test. Its very easy to install and use.

Don’t touch page unless you are measuring it. You might might make it worse.
Make 1 change at a time. Measure. Then make the next change.
Headline <<< Add it or Change it
Video or Images <<< Add it or Change it
Text <<< Add it or change it
Color of Links? Maybe << Test
Call to Action Words - Call to Action Buttons <<< Test
Banner Ad Placement
Sweet Spots of the Page
Look at the page and see if you clear away the clutter. Keep focus where you want visitor to go.
Look at software, ClickTail
Might want to go to Conversion Conference by Tim Ash << This is where the big boys go. Top of the Line
Getting Reviews of your programs from Real People. Like facebook like button or any reviews similar like Amazon Reviews.

Getting a professional Review, someone with high creditability, writing about your product and saying they like it.

Heat Maps - There is software to see where people are clicking on your site.

BlogWorld Expo << To see what bloggers are doing

Don’t make changes on a site unless you have plan.
Make a back up of the original page and you can always go back if you make a mistake.
Don’t have rotate images on the page you want to convert. The rotating image making a person hesitate to purchase. NO GOOD.
To get ideas where to test, whichtestwon.com
Work on Pages not Websites
No Distractions on your page or site
A/B Test may not be enough, multi variant test is much better
Never Stop Testing
Another tool to use, crazyegg.com Heat Map tool. No Free but may be worth it.
Tim Ash’s Youtube Video Landing Page Secrets a must watch

God Bless,
John

Tuesday, June 7, 2011

Tweet Deck and New Information

Hey Gang,

I have been working hard on conversion with http://www.dolphinworld.org and it seemed to work. This spring was really good for me and hoping it continues this summer.

I have installed Tweetdeck and really enjoying, especially if you are following that are giving good information. You can kind of stay on the cutting edge. I see why people are digging twitter. Without Tweetdeck, its really boring and not that exciting. If any of you guys are using Tweetdeck and have comments on using, I would love to hear from you.

This information are from Tweets I received this week.
Must haves for your computer.

Skype – If you have not yet used Skype, you have to do so immediately. This amazing communication device allows you to video conference, collaborate and share all sorts of information with people anywhere in the world.
SnagIt – I love this Skype add-on because it makes image sharing so easy. This screen capture software allows you to add captions and collaborate on visuals.
Pamela – This Skype add-on has been downloaded more than four million times. It’s a voice recorder and much more as it allows you to create a personalized message, record messages and remind you of birthdays.
Google Calendar – Get and stay organized with this fine tool from Google. You won’t miss an appointment or forget a deadline and you can access the information from any computer.
Google Documents – This software allows you to access and share documents no matter where you are. All you require is an Internet connection and a computer (any computer).
RoboForm – I’d lost numerous important passwords, usernames and other forms of important information before I found RoboForm. That no longer occurs with this software as I’m not able to recall important information in an instant.
Carbonite – If I lost all of my contacts, projects, financial accounts and other such information on my hard drive, I’d be in big trouble. That can’t happen with Carbonite as it regularly backups all of my important information on a secure server.
PageLeap – Do you hate losing track of those webpages that are most important to your business? That will no longer happen with PageLeap as it displays those pages on one screen, making them instantly accessible.

To read the rest of this article, go to: < Read More >

The one program I added to this list, that has made my life so much easier is ClipMate. Its a must have !!!

Does anyone out there have carbonite? I want to check into that some more.

I hope you guys are doing well.
God Bless,
John
Swimming with Dolphins Grand Cayman

Wednesday, February 16, 2011

Video Lesson Part 2

Hi Guys,

Here are few notes from last night class.

James, was mentioning about placing bids on Elance and how to spend money. He said you could spend anywhere from $200 and up for a video. With everything together, you could spend as much $1000. James has been using a guy from elance, Rick, his handle is rglasby if you want to ask him to bid on your work.

James, uses Istock photos for his Still Motion Videos. He only uses the 2 credit images and it works. He does not use Istock video images, too expensive.

One thing I discovered from the last time I made a video edit on elance, I used this service one of the video editors turned me on to. https://www.wetransfer.com/ Its really great for transferring large files for FREE.

To find video and music at reasonable cost, http://audiojungle.net/
John Hawaiian, showed me another place to get music loops for free,

http://www.flashkit.com/loops/

James usually spends about $40 for still photos and about $40 for music and sound effects. He kept stressing how important the sound quality for you video is important.

You need to

Also, James Stressed to Organize your sales message. 5 tips to organize your message.

Have an "Awareness" of your customer needs. You should write them down.
Identify the "thing" that satisfy their needs
Identify the Source of the Thing that fulfills their needs or desires - ie like " Amazon"
Is the Price acceptable for the customer
Give them a reason to Act Now!!

If you incorporate these sales points into your video, you will see conversions rates go way up

Here is sample Bid to elance editor from James. You may wan to use this outline.

Hi, it's James Martell here.

Thank you for bidding on my project.

I am looking for a video editor to take my video footage and edit it down into a 6-8 minute video.
The video will include a narration by my wife Arlene and I.

The video footage captured at the ShareASale Think Tank 2010 held at the Ritz-Carlton in San Fransisco, California. I would like the completed video to be of the same style as from the past two years. It will also include our siteseeing tour and mini-holiday in San Fransisco.

I would like the video to have the same opening, closing, sub-titles, etc. I would like it to be as close to the same format as possible.

ShareASale Think Tank 2009
http://www.youtube.com/watch?v=Kcs9-fRGJtQ

ShareASale Think Tank 2008
http://www.youtube.com/watch?v=8JV2LY64E74

I am hoping to have the same four quadrants that show up on the screen. Same style of font, etc.

The Video
- mini-DV format
- approximately 40 minutes in length
- it is pretty much shot in the sequence of the story
- it consists typically of short 5-10 second clips
- you will receive the video footage from me by courier
- the music to be supplied by you
- the narration (mp3) will be supplied by me
- I will simply the intro and outro text
- I will provide the text for the lower thirds (and titling)

Work Flow
- you edit the video to fit the narration
- I will request any minor adjustments by time code
- you make the edits
- I will give you the text for the lower thirds (and titling) by time code
- you add the intro, outro and music

Overall it should be a simple project. I am hoping to have it wrapped up within 7-days of awarding the project.

If you have any questions please send me a PMB... but please don't use my PMB area to pitch me. I look forward to seeing your bid. ~ James

I hope all this helps.
God Bless,
John
Swimming with Dolphins Grand Cayman

Tuesday, February 8, 2011

Video Editing and More

Hi Gang,

A new series by James Martell which is worth writing about, Video Creation...

Youtube Traffic is huge
Helps lead to Google Traffic
Video helps your opt in for emails.
Helps Clarify your product
You can make article reviews and products easier
Sales increase on your website with video

What is your Top Priority with the Video? Conversion rate or other?
3 Types of Videos

Video Footage - All video production
Motion Graphics - where you have still photos and make a video with the stills Great place to get images http://www.istockphoto.com/
Screen Capture video - Instructional videos http://www.techsmith.com/camtasia/

What can be done with Video

Product Reviews
Presentations
Tutorials
Demonstrations
Courses ( might give away to increase sales)
Questions and Answers sessions
How to Guide ... How to build something
PSA announcement
Interview
Events

Key to a great video is the Audio!!

Plan your video

Objective
presentation
script
Narration
Recording
Images
Video
Footage
Editing

Editor that some people use http://www.apple.com/ilife/imovie/

Remember to

Stated Goals
Scope of Work
Type of Video
Organize work Flow
Video outline
Look at James Example, google Doc1 Another one google doc2

James uses this service for audio http://www.accuconference.com/

Tips to remember for a good video

Plan your Video Shoot >> have some outline what you want to accomplish
Shoot in sequence >> easier to edit
Less is more
Type of Shoots >> Establish the Shot ( Far ) >> Mid Shot (getting closer) >> Close Up Shot ( right there)
Go Freehand but try to be steady
Avoid the Zoom
Short Shots >> easier to edit >> 10 seconds at the most
Keep it simple

Website to keep in mind
http://www.techsmith.com/camtasia/
http://video.google.com/videoplay?docid=8821177360537153504#

I hope this helps you guys!!
God Bless,
John
swimming with the dolphins tortola

Friday, January 21, 2011

Wonder Wheel and Google Analytics Video and More

Hey Guys,

Here is some information for you.

Learn about the google Wonder Wheel, a new tool if you don't know about it.

Information about Google Analytic, I think this was great.

Also, you might want to check out these link for Creating compelling Headlines. I really like this.
http://socialmediaworkbook.com/wp-content/uploads/102-headline-formulas.pdf

I guess thats it for now. Hows everyone doing out there. Make a blog post.
God Bless,
John Mac
swimming with the dolphins playa del carmen

Masterblaster Internet Masterminds of South FLA